by Mark | Jan 20, 2026 | Franchising, Questions and Answers
How to Get Over Shyness on Camera (Without “Pretending” to Be Confident) If you’ve ever frozen up the moment a camera points at you, you’re not alone.In fact, it’s one of the most common things I hear from people before a shoot: “I’m just not very good on camera.”“I...
by Mark | Jan 19, 2026 | Franchising, Questions and Answers
Building Trust Through Podcasting: Why It Matters for Franchises If you’re running or marketing a franchise, you already know that trust is everything. People don’t buy into a franchise purely on numbers, brochures, or slick websites. They buy into people. They want...
by Mark | Oct 13, 2025 | Franchising, Questions and Answers
How to Plan Your Franchise Conference with Video in Mind Franchise conferences are often seen as a chance to get your network together, share updates, and celebrate successes. But if you only think about the event in the room, you’re missing one of the biggest...
by Mark | Sep 9, 2025 | Franchising, Questions and Answers
Do You Need to Hire a Videographer for Your Franchise Conference? “Do you really need to hire a videographer for your franchise conference, or can you just do it yourself?” It’s a fair question. After all, everyone has a smartphone in their pocket these days, and...
by Mark | Sep 3, 2025 | Franchising, Questions and Answers
The 3 Videos You Should Always Film at Your Franchise Conference “If you’re running a franchise conference, don’t let it finish without capturing these three videos.” Your annual franchise conference is about more than just networking, training, and inspiring your...
by Mark | Sep 2, 2025 | Franchising, Questions and Answers
For most franchisors, the annual conference is the biggest event of the year. It’s where your franchisees come together to connect, learn, and celebrate success. You invest heavily in the venue, staging, travel, and time away from the business. But what if your...
