by Mark | Oct 7, 2025 | Uncategorized
Why Preparing Together Is the Secret to a Smooth Video Shoot When it comes to video production, preparation is everything. I don’t just mean charging the batteries and packing the cameras — I mean preparing together. Because the smoother the preparation, the smoother...
by Mark | Oct 5, 2025 | Questions and Answers
You spent time and money making a business video, you posted it online… and nothing happened. No views, no leads, no sales. Sound familiar? It’s a common frustration — but the truth is, most “flops” aren’t about the quality of the video itself. They come down to...
by Mark | Sep 9, 2025 | Franchising, Questions and Answers
Do You Need to Hire a Videographer for Your Franchise Conference? “Do you really need to hire a videographer for your franchise conference, or can you just do it yourself?” It’s a fair question. After all, everyone has a smartphone in their pocket these days, and...
by Mark | Sep 3, 2025 | Franchising, Questions and Answers
The 3 Videos You Should Always Film at Your Franchise Conference “If you’re running a franchise conference, don’t let it finish without capturing these three videos.” Your annual franchise conference is about more than just networking, training, and inspiring your...
by Mark | Sep 2, 2025 | Franchising, Questions and Answers
For most franchisors, the annual conference is the biggest event of the year. It’s where your franchisees come together to connect, learn, and celebrate success. You invest heavily in the venue, staging, travel, and time away from the business. But what if your...
by Mark | Aug 28, 2025 | Franchising, Questions and Answers
Why Your Franchise Conference Needs a Video Plan Franchise conferences are a huge moment in the year. They bring together your franchisees, celebrate achievements, share new initiatives, and set the tone for the future. But here’s the problem: too many franchisors...
by Mark | Aug 19, 2025 | Questions and Answers
The Mistake Most Businesses Make When Starting a Podcast Here’s the biggest mistake I see when businesses launch a podcast — and it’s the reason most stop after just a few episodes: they start without a plan. A podcast can be one of the most powerful marketing tools...
by Mark | Aug 15, 2025 | Franchising, Questions and Answers
Why a Podcast Can Be Your Best Franchise Recruitment Tool Franchises spend thousands trying to attract the right people — but the smartest ones are using a tool that’s cheap, engaging, and builds trust before you’ve even met the prospect: a podcast. If you’re serious...
by Mark | Aug 6, 2025 | Uncategorized
Why Your Franchise Conference Is the Best Time to Film Content If you’re running a franchise network, your annual conference is likely one of the biggest events in your calendar. It’s where your franchisees, head office team, and key stakeholders all come...
by Mark | Jul 25, 2025 | Questions and Answers
How to Keep Your FAQ Videos Simple (And Effective) One of the biggest mistakes people make when filming videos for their business?Trying to say too much. If you’re filming short videos to answer common questions — keep them short, focused, and structured.Here’s...