by Mark | Feb 2, 2026 | Behind the Scenes
Since moving into the bigger studio in Andover, one of the first things I’ve been keen to focus on is shooting podcasts properly – with consistent sets, good lighting, reliable audio, and a setup that doesn’t need rebuilding every time. So far, we’ve already...
by Mark | Jan 20, 2026 | Franchising, Questions and Answers
How to Get Over Shyness on Camera (Without “Pretending” to Be Confident) If you’ve ever frozen up the moment a camera points at you, you’re not alone.In fact, it’s one of the most common things I hear from people before a shoot: “I’m just not very good on camera.”“I...
by Mark | Jan 19, 2026 | Franchising, Questions and Answers
Building Trust Through Podcasting: Why It Matters for Franchises If you’re running or marketing a franchise, you already know that trust is everything. People don’t buy into a franchise purely on numbers, brochures, or slick websites. They buy into people. They want...
by Mark | Oct 28, 2025 | Questions and Answers
It’s one of the most common questions I hear from business owners: does video really bring in new clients, or is it just a nice-to-have? The truth is, the return on investment (ROI) from video is real — but it’s often more nuanced than simply saying, “we spent this,...
by Mark | Oct 23, 2025 | Questions and Answers
When DIY Video Works (and When It Doesn’t) In today’s world, video is everywhere. From TikTok clips to polished brand films, there are more ways than ever to tell your story. But not every video needs a full production team behind it. Sometimes, DIY content filmed on...
