by Mark | Aug 28, 2025 | Franchising, Questions and Answers
Why Your Franchise Conference Needs a Video Plan Franchise conferences are a huge moment in the year. They bring together your franchisees, celebrate achievements, share new initiatives, and set the tone for the future. But here’s the problem: too many franchisors...
by Mark | Aug 19, 2025 | Questions and Answers
The Mistake Most Businesses Make When Starting a Podcast Here’s the biggest mistake I see when businesses launch a podcast — and it’s the reason most stop after just a few episodes: they start without a plan. A podcast can be one of the most powerful marketing tools...
by Mark | Aug 15, 2025 | Franchising, Questions and Answers
Why a Podcast Can Be Your Best Franchise Recruitment Tool Franchises spend thousands trying to attract the right people — but the smartest ones are using a tool that’s cheap, engaging, and builds trust before you’ve even met the prospect: a podcast. If you’re serious...
by Mark | Jul 25, 2025 | Questions and Answers
How to Keep Your FAQ Videos Simple (And Effective) One of the biggest mistakes people make when filming videos for their business?Trying to say too much. If you’re filming short videos to answer common questions — keep them short, focused, and structured.Here’s...
by Mark | Jul 23, 2025 | Questions and Answers
The Easiest Way to Start Using Video in Your Business If you’re running a business in 2025, you’ve probably been told that video is the most powerful way to market what you do. And you’ve probably also told yourself: “I don’t know what to say.”“I’m not good on...
by Mark | Jul 18, 2025 | Questions and Answers
What If My Team Hates Being on Camera? You know video could help your business —But when it comes time to film, no one wants to be in it.Not your team. Not you. Not even the dog. Sound familiar? You’re not alone. One of the most common barriers businesses face...