Is Video Worth It for Small Businesses?

Is Video Worth It for Small Businesses?

Is Video Worth It for Small Businesses? If you run a small business, you’ve probably asked yourself this at some point: “Is video really worth it?” On one hand, you know video is everywhere. It’s what people watch, share, and respond to. On the other hand, you’ve...
Do Explainer Videos Work?

Do Explainer Videos Work?

Do Explainer Videos Work? Short answer: yes. But only if they’re done well—if they follow a structure that actually speaks to your audience, solves a real problem, and gives them a clear next step. What is an explainer video? At its core, an explainer video is a...
What If I Hate How I Look or Sound on Video?

What If I Hate How I Look or Sound on Video?

Let’s be honest:No one loves hearing their own voice recorded for the first time.And seeing yourself on screen? That can feel just as weird. “Do I really sound like that?”“Is that what I look like when I talk?”“I look tired / older / awkward / [insert personal...
What Does a Video Producer Actually Do?

What Does a Video Producer Actually Do?

If you’ve ever worked with a video producer — or thought about hiring one — you might be wondering what we actually do. Most people assume it’s just turning up with a camera, pressing record, then sending over a file a few days later. But the truth is, the filming...