by Mark | Jun 10, 2025 | Franchising, Questions and Answers
Franchise conferences are buzzing with energy, knowledge sharing, and incredible networking opportunities. But beyond the immediate benefits, they’re also a powerhouse for content creation. If you’re only filming a quick recap, you’re missing out on...
by Mark | Jun 6, 2025 | Questions and Answers
When a potential client or customer is considering working with you, they’re not just browsing—they’re looking for reasons to trust you. They want proof. Not the vague kind. Not “we’re passionate about our clients” or “we deliver excellence.” They want to know: Will...
by Mark | May 28, 2025 | Questions and Answers
Why I Love Podcasts for Marketing (And Why Most Businesses Give Up Too Soon) In a world saturated with quick-hit content and social media noise, podcasts offer something different — space. Space for deeper conversation, space to build trust, and space to connect with...
by Mark | May 14, 2025 | Franchising, Questions and Answers
In franchise recruitment, trust isn’t just a nice-to-have — it’s essential. When someone is considering investing their time, money, and future into a franchise, they need more than just promises. They need proof. And the most effective way to give them that? Video....
by Mark | Mar 11, 2025 | Questions and Answers
Over the past 18 months, I’ve been running The Full Frame YouTube channel with Ben Gray, where we dive into the world of film photography through reviews, interviews, and on-location shoots. Growing this channel has given me a deeper understanding of just how valuable...
by Mark | Mar 11, 2025 | Questions and Answers
I see it all the time—businesses start video marketing with enthusiasm, only to abandon it after a few months. The excitement fades, results don’t come as quickly as expected, and suddenly, video becomes an afterthought. But the problem isn’t video itself—it’s the...
