by Mark | May 14, 2025 | Franchising, Questions and Answers
In franchise recruitment, trust isn’t just a nice-to-have — it’s essential. When someone is considering investing their time, money, and future into a franchise, they need more than just promises. They need proof. And the most effective way to give them that? Video....
by Mark | Mar 11, 2025 | Questions and Answers
Over the past 18 months, I’ve been running The Full Frame YouTube channel with Ben Gray, where we dive into the world of film photography through reviews, interviews, and on-location shoots. Growing this channel has given me a deeper understanding of just how valuable...
by Mark | Mar 11, 2025 | Questions and Answers
I see it all the time—businesses start video marketing with enthusiasm, only to abandon it after a few months. The excitement fades, results don’t come as quickly as expected, and suddenly, video becomes an afterthought. But the problem isn’t video itself—it’s the...
by Mark | Mar 4, 2025 | Questions and Answers
Video is one of the most powerful tools a business can use to build trust, engage potential customers, and drive conversions. But not all videos are created equal. If you’re investing in video marketing, make sure you have these three essential types in your...
by Mark | Feb 25, 2025 | Questions and Answers
Creating video content from an event doesn’t have to stop at a single highlight reel. With the right strategy, one long-form video can be transformed into multiple pieces of content for different platforms, making your video marketing more efficient and far-reaching....
by Mark | Jul 30, 2024 | AI, Questions and Answers
AI is on the rise! And I’ve been using different aspects, and different AI tools for over a year. I’m keen to try as many new things as possible and see if they can properly embed themselves in my work flow. This video from ‘The Video Show’...
